Achyuth Chirravuri Joins UMM Skincare As Brand Marketing Lead – BW Marketing World

Achyuth Chirravuri Joins UMM Skincare As Brand Marketing Lead
BW Online BureauAug 20, 2026
Chirravuri brings experience across brand, media and consumer strategy as UMM expands its wellness offering

UMM Skincare has appointed Achyuth Chirravuri as Brand Marketing Lead, with the marketing professional joining the wellness brand as it expands its offering around bathing experiences, spas and experiences

Chirravuri brings experience across brand, media and consumer strategy. Before joining UMM Skincare, he serves as Associate Director – Strategy at Dentsu India, where he works across clients including Ferrero, Prudential, Intel, Standard Chartered, Tata Neu, Meesho, Tata Croma, Yes Bank, McCain Foods, TimesPro and WWE

Before Dentsu India, Chirravuri works with Interactive Avenues and HATCH, among other organisations

Announcing the move on LinkedIn, Chirravuri says, “I’m incredibly excited to join UMM Skincare as Brand Marketing Lead.”

UMM Skincare describes Chirravuri’s experience as spanning brand, media and consumer strategy, including work across complex markets and consumer categories

In his new role, Chirravuri will work across culture, consumer behaviour, luxury and brand-building as UMM develops its wellness proposition around bathing experiences, spas and experiences

The appointment comes as UMM continues to build its positioning as a wellness brand focused on elevating bathing experiences. Chirravuri’s background in consumer strategy and brand building is expected to support the brand’s expansion into new spaces, markets and experiences

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